Paid Advertising
Paid advertising can accelerate your partner growth when done strategically.
Platform Selection
- Google Ads \u2014 Capture intent-based searches
- Facebook/Instagram Ads \u2014 Target demographics
- LinkedIn Ads \u2014 High-net-worth professionals
- YouTube Ads \u2014 Video pre-rolls for investment content
Budget Guidelines
- Start small: \u20ac10-20 per day
- Test 3-5 ad variations before scaling
- Focus on one platform until profitable
- Set maximum cost per lead (CPL)
Ad Creative Tips
- Lead with benefits, not features
- Use real property images
- Include social proof
- Clear CTA: "Start Investing from \u20ac50"
Targeting
- Age 25-55, interests in investing, real estate
- Lookalike audiences from existing investors
- Retarget website visitors
- Exclude existing customers
Compliance
- Never guarantee returns in ad copy
- Include risk disclaimers
- Follow platform financial advertising policies